China TopReach, following the consummation of the acquisition of all of the outstanding capital stock of OMH, is now the leading privately owned aggregator and operator of print media businesses in the PRC. The Company has established a print media network consisting of 10 newspapers with a circulation of approximately 1.8 million across the PRC, reaching 14 cities covering an aggregate population of 75 million. Together with its on-line newspaper website www.duk.cn, China TopReach provides advertising services to approximately 4,900, 4,000 and 1,700 corporate clients in 2009, 2008 and 2007, respectively. China TopReach usually enters into exclusive contracts for full or partial cooperations with newspapers. Under a fully cooperative contract, China TopReach manages advertising operation and printing of the newspapers, and provides select content and distribution consultative service to the newspapers. Under a partially cooperative contract, China TopReach manages part of advertising operations of the newspapers. In January 2009, China TopReach has entered into full cooperation agreement with Modern Life Daily, the second largest newspaper by circulation in the region covering Nanning, Beihai, Qinzhou and Guilin of Guangxi Province. Prior to January 2009, China TopReach worked with the newspaper under a partial cooperation agreement. Moder Life Daily, with approximately 450,000 readers and 150,000 daily circulations, is a city newspaper that provides news and wide variety of information to people living in the region. The in-depth cooperation including advertising and content providing enables the Company to capture the fast growing print media market in Southwest China.
Last updated April 14, 2010
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